Year X., number 4.
The Modern Healthy Lifestyle concept
Since the appearance of the internet, but especially since the appearance of social media platorms, everyone has placed great emphasis on their decisions that afect the individual health. The epidemiological situaton in 2020 has highlighted that the technological advances of the modern age, as well as the wealth of informaton, have made the healthy lifestyle and its maintainance even more complex. Perhaps the most important criterion of health awareness today is that we can flter out efectve creditors from too much informaton and be able to put theoretcal knowledge into practce, into our daily routne. The study presents aspects of the modern healthy lifestyle concept and its social marketng.